PRESENTING DATA TO MULTI-PROFESSIONAL GROUPS

INTRODUCTION

Presenting data effectively is about more than just numbers and charts—it’s about engaging an audience, telling a story, and ensuring key insights are clearly communicated. Whether presenting to executives, clinicians, policymakers, or analysts, it’s critical to tailor data communication to different professional backgrounds and needs.

This two-day course, delivered via the Consortium for Health Analytics Intelligence (CHAIn), provides a structured yet flexible approach to data storytelling, presentation techniques, and audience engagement strategies. Participants will explore context in data communication, visualisation principles, storytelling techniques, and practical skills for delivering presentations with confidence.

The session focuses primarily on in-person presentations, but also covers online presentation techniques. Through interactive exercises, group work, and real-world application, participants will develop the skills needed to present data effectively and leave a lasting impact.

This John Varlow | Training and Consultancy course will cover:

✔ Understanding the importance of context in data presentation
✔ Applying the Who, What, Where, When, Why, and How framework to structure presentations
✔ Differentiating between exploratory and explanatory analysis
✔ Introducing the 3-Minute Story and Big Idea for concise, impactful messaging
✔ Exploring data storytelling techniques and narrative arcs
✔ Understanding the types of data best suited for storytelling
✔ Developing confidence in public speaking and overcoming imposter syndrome
✔ Learning how to deliver effective online presentations
✔ Exploring pre-attentive attributes in data visualisation
✔ Understanding the connection between data types and visualisation choices
✔ Using action titles effectively to drive audience engagement

COURSE OBJECTIVES

By the end of this two-day course, participants will:

✔ Recognize why context is critical in data presentation
✔ Learn how to structure presentations effectively using the Who, What, Where, When, Why, and How framework
✔ Differentiate between exploratory and explanatory data analysis
✔ Apply storytelling techniques to make data presentations engaging and impactful
✔ Gain confidence in public speaking and managing nerves
✔ Develop effective online presentation skills
✔ Understand how to choose the right visualisation for different types of data
✔ Learn how to use pre-attentive attributes and action titles to enhance clarity and impact

TRAINING METHODOLOGY

This session is delivered in an interactive, discussion-based format and includes:

✔ Ample opportunity for group work and collaboration
✔ Hands-on exercises in structuring and delivering data presentations
✔ Flexible content that allows participants to focus on areas most relevant to their needs
✔ Practical techniques to improve both in-person and online presentation delivery
✔ Guidance on creating clear, compelling data stories

Participants will have the chance to apply what they learn to their own data, ensuring the training is directly relevant to their work.

WHO SHOULD ATTEND?

This course is ideal for professionals who present data to mixed audiences and need to communicate insights effectively. It is particularly relevant for:

✔ Business & Data Analysts presenting findings to decision-makers
✔ Healthcare & Public Sector Professionals communicating performance and research data
✔ Researchers & Academics summarizing complex findings for diverse audiences
✔ Policy Makers & Managers making data-driven recommendations
✔ Anyone responsible for delivering data presentations to non-specialist audiences

Pre-requisites:

✔ Basic numeracy skills

COURSE OUTLINE

DAY 1: Foundations of Effective Data Presentation

1. Understanding the Importance of Context

✔ Why context matters when presenting data
✔ The Who, What, Where, When, Why, and How framework for structuring presentations

2. Differentiating Between Exploratory & Explanatory Analysis

✔ Understanding when to explore data vs. when to explain it
✔ Recognizing common mistakes in data presentation

3. The 3-Minute Story & The Big Idea

✔ Summarizing complex insights in a short timeframe
✔ Creating clear and memorable key messages

4. Data Storytelling & Narrative Arcs

✔ Structuring a compelling data narrative
✔ Understanding how stories enhance data communication

5. Types of Data Used for Storytelling

✔ Choosing the right data to support a compelling message
✔ Recognizing when to simplify vs. when to provide detail

DAY 2: Practical Application & Presentation Techniques

6. Overcoming Nerves & Imposter Syndrome

✔ Strategies for building confidence in public speaking
✔ Techniques for managing presentation anxiety

7. Online vs. In-Person Presentations

✔ Adjusting presentation style for virtual delivery
✔ Best practices for engaging an online audience

8. Visualisation Concepts & Pre-Attentive Attributes

✔ How pre-attentive attributes affect data perception
✔ Understanding the psychology behind effective visualisation

9. Choosing the Right Visualisation for Your Data

✔ Matching data types to the most effective visual representation
✔ Avoiding common pitfalls in data visualisation

10. Using Action Titles Effectively

✔ What are action titles, and how do they improve comprehension?
✔ Knowing when and how to use them to enhance impact

DURATION

⏳ 2 Days

This course provides a comprehensive and practical approach to data presentation, equipping participants with the skills to confidently present their data in engaging and meaningful ways.

CERTIFICATION

Upon successful completion of this course, participants will receive a John Varlow | Training and Consultancy Certificate of Completion.